Global Market Research Consulting Company

Our Capabilities

Brand Assessment

Brand Awareness and Perception Brand Positioning (The “Four Wall” Analysis)

Executive Survey

Determine Current & Future Trends
Understand the global perspective on technology and their strategy

Validation & Concept Testing

Evaluate consumer response to a product/service idea prior to the introduction of a product/service.
Understand consumer behaviour toward existing offerings.

Satisfaction & Loyalty Management

CSAT Survey (In House Primary Team)
Understand customer needs and pain points

Go-to-Market Strategy

Developing clear plan to enter new market or drive growth:
Customer Segmentation Channel Strategies Marketing Strategies Competitive Landscape Demand Forecasting

Profiling & Prospect Identification

Support marketing and sales team by providing value added details
In-depth Account Based Profiling for sales strategy Merger & Acquisition support

Market Assessment & Forecasting

Market sizing and Demand Forecasting
Market needs and customer pain points
Trends and Market Drivers Sales Channel Business Avenues Tracking

Brand Assessment

Brand Awareness and Perception Brand Positioning (The “Four Wall” Analysis)

C-Level Executive Survey

Determine Current & Future Trends Understand the global perspective on technology and their strategy

Validation, Concept & Price Testing

Evaluate consumer response to a product/service idea prior to the introduction of a product/service. Understand consumer behaviour toward existing offerings.

Customer Satisfaction & Loyalty Management

CSAT Survey (In House Primary Team) Understand customer needs and pain points

Go-to-Market Strategy

Developing clear plan to enter new market or drive growth: Customer Segmentation Channel Strategies Marketing Strategies Competitive Landscape Demand Forecasting

Account Profiling & Prospect Identification

Support marketing and sales team by providing value added details In-depth Account Based Profiling for sales strategy Merger & Acquisition support

Market Opportunity Assessment & Forecasting

Market sizing and Demand Forecasting Market needs and customer pain points Trends and Market Drivers Sales Channel Business Avenues Tracking

Smart strategy & excellent performance

Process that guarantees high productivity and profitability for your solution.

Let's Start Project

Business Growth and Market Expansion

Market opportunity assessment study to identify the potential market and devise Go-to-Market strategy

Mapping Future Trends

Industry / Trend analysis to map the dynamic environment and to adapt to underlying changes

Competitive Benchmarking

Competitive analysis and product benchmarking to ascertain their strategy and key success factors

Know Your Customer

Customer insights to ascertain satisfaction, preference, brand awareness etc. Additionally to gauge customer experience

Track Business Avenues

Monitor all the business avenues and analyse the impact to improve business responsiveness

Knowledge Synthesis

Leverage existing knowledge repository to create new and value-added insights for better decision making

Global Coverage

multi country fieldwork

INDIA

MEA

Middle East & Africa

EAST AISA

China, Japan, Korea,Taiwan & HongKong

SAARC

Bangladesh, Bhutan, India,Nepal, Pakistan, Myanmar & Sri Lanka

APAC

Indonesia, Malaysia, Philippens, Vietnam, Singapore, Myanmar, Thailand, Australia & New Zeland

Research Studies for the Complete Business Cycle

Introduction

Concept Creation, Developments & Evaluation Research
Environmental Scan/ Category Understanding
Entry plans for categories and brands
Packaging & Design Studies
Creative ideation session
Entry plans for categories and brands
Behavioral understanding
Multilayered Semiotics
Multilayered Semiotics
New Product ideation, development & evaluation

Growth

Product/ Concept/ Adv Testing Studies
Segmentation Studies
Brand Equity and imagery
Entry plans for categories and brands
Brand Extensions
Usage & Attitude Studies
Behavioral understanding
Retail Audits & Mystery Shopping
Retail Audits & Mystery Shopping

Maturity

Brand Health Studies
Product/ Concept/ Adv Testing Studies
Brand Image & diagnostics
Price Sensitivity Analysis
Channel Satisfaction
Segmentation Studies
Brand therapy & diagnostics
Service evaluation

Decline

Channel Satisfaction
Brand therapy & diagnostics
Service evaluation
Retail Audits & Mystery Shopping

Research solutions for you, throughout your business lifecycle

Our Research Partners

Our Capabilities

Brand Assessment

Executive Survey

Validation & Concept Testing

Satisfaction & Loyalty Management

Go-to-Market Strategy

Profiling & Prospect Identification

Market Assessment & Forecasting

Brand Assessment

C-Level Executive Survey

Validation, Concept & Price Testing

Customer Satisfaction & Loyalty Management

Go-to-Market Strategy

Account Profiling & Prospect Identification

Market Opportunity Assessment & Forecasting

Smart strategy & excellent performance

Business Growth and Market Expansion

Mapping Future Trends

Competitive Benchmarking

Know Your Customer

Track Business Avenues

Knowledge Synthesis

Looking for marketing services??

Global Coverage

Request case studies of projects done previously in your field.

Research Studies for the Complete Business Cycle

Clutch Review Testimonials

Research solutions for you,
throughout your business lifecycle